Adidas - Stan Smith

For the launch of the new recycled Stan Smith, as part of the END PLASTIC WASTE campaign, the storytelling agency MNSTR (say Monstre) commissioned us to create a scenography for the adidas Flagship .

The setup was composed of a central masterpiece made of recycled plastic materials, augmented with a video-mapping showcasing the campaign and surrounded with a custom made LED ring.

We also produced retail elements as tables, objects and prints to boost the visibility of the campaign all around the shop.