A commissioned project by Tory Burch to mark the launch of their new ‘Sublime’ fragrance. The stunning 3D billboard, displayed in the heart of Times Square, New York, begins with a trio of Tory Burch Sublime boxes that seamlessly unfold, revealing a mesmerizing, dimensional fragrance bottle that spins out from the screen.
Kendall Jenner takes center stage as the face of the campaign, bringing a dynamic presence to the visual narrative.