Orange - Super Pouvoirs

Client

  • Orange

Year

  • 2014

Agency

  • Publicis Shopper

Production

  • AC3 Studio
  • Highlab

Category

  • Interactive Installation
  • Motion Design
  • Light Design

Orange - Super Pouvoirs

AC3 STUDIO & HIGHLAB present : LE MAGASIN DES SUPER POUVOIRS

A concept of Christmas window displays combining technology and creativity, a playful and interactive invitation to experience the Orange universe.

An ambitious project mixing electronics (interactivity), motion design (visual content), LED performance, and tailor-made motors.

Over 40 days, we recorded more than 125 000 unique interactions on the 10 windows displayed throughout France, with 55 000 on the Champs-Elysées (Paris) only!

Locations : Paris (Avenue des Champs Elysées, Place de la Madeleine), Lille, Strasbourg, Marseille, Lyon, Toulouse.

Credits

Client

  • Orange

Year

2014

Agency

  • Publicis Shopper

Production

  • AC3 Studio
  • Highlab

Maria Reve