Orange - Big Sapin

As part of the “BIG NOEL” campaign from ORANGE , PUBLICIS SHOPPER chose AC3 STUDIO to create and produce the BIG SAPIN.

A 18-meters high LED Christmas tree above the new flagship in Paris.

The digital Tree was in place for 2 months and was controlled from the street through a dedicated application, allowing the users to customize its content.

Location : Paris, Opéra