Adidas XGhosted Flagship, Paris Adidas XGhosted Flagship, Paris Adidas XGhosted Flagship, Paris

ADIDAS XGHOSTED

SUMMARY :

For the release of the new ADIDAS X Ghosted, DCONTRACT commisionned MATIERE NOIRE & AC3 STUDIO with the production of a scenographic installation at the entrance of the brand’s flagship store on the Champs Elysées. The installation is made of transparent screens, High Definition LED modules and modular structures. The aim was to drive the visitors within the shop by revealing the shoes using speed visuals and lights effects

CREDITS :

Client : Adidas

Stage Design & Art Direction : Matière Noire

Project Management : Roman de Villeneuve

3D Content : Benjamin CHASSAGNE

Interactive Development : Rémi GROSSON, Jean Remy Perot

Illustration by: felix Arguillere

Category:

LED Design, Motion Design, Stage Design